ATSSA Signal November/December 2017

Nov/Dec 2017 Since 1969, the American Traffic Safety Services Association (ATSSA), an international trade association, has represented companies and individuals in the traffic control and roadway safety industries. ATSSA members provide the majority of roadway safety features, services and materials used on America’s roadways. ATSSA’s more than 1,400 member companies and public agencies make our nation’s roadways safer. ATSSA is committed to an environment where roadway safety is always improving. ATSSA is the leader in roadway safety issues, with a heavy emphasis on roadway work zone safety, pavement markings, guardrail, signage, traffic control safety devices and roadway worker training. Chair Debra Lee Ricker Chair-Elect Juan Arvizu Board of Directors Tim Bradley Ben Capel Greg Driskell Michael Hare Jeff Johnson Virgil Muscha C. David Rich Ron Sims Jim Stewart Cindy Williams Immediate Past Chairman Scott Seeley Past Chairman Doug Danko ATSSA 15 Riverside Parkway, Suite 100 Fredericksburg, Va. 22406-1077 Phone: 540-368-1701 Toll Free: 800-272-8772 Fax: 540-368-1717 www.atssa.com  |  www.flagger.com The Signal is published six times annually for ATSSA’s members. ATSSA is not responsible for the text or visual content of paid advertisements. All editorial copy contained in The Signal is written or edited for the publication by the ATSSA Communications Department. The opinions, beliefs and viewpoints expressed by the occasional guest authors outside the association who submit articles do not necessarily reflect the opinions, beliefs and viewpoints of ATSSA or the official policies of ATSSA. Story ideas, comments, suggestions or letters to the editor should be submitted by email to communications@atssa.com . All advertising inquiries should be directed to LLM Publications at 800-647-1511 ext. 2222 or by email at paul@llmpubs.com . 2 Meetings & Conventions Countdown to ATSSA’s 48th Annual Convention & Traffic Expo Taking a look at the roadway safety industry today, and the road that lies ahead Chairman’s Reception New Member Welcome Visit the ATSSA Pavilion for all things ATSSA Henry B. González Convention Center offers new experience for ATSSA’s Annual Convention & Traffic Expo attendees Don’t forget to register and reserve housing for ATSSA’s Annual Convention & Traffic Expo Go mobile with ATSSA’s Annual Convention & Traffic Expo app 12 Training Keeping the order 14 Hiring Retention ATSSA explores the challenges of hiring and retaining qualified employees 16 ATSSA Member Company & Public Agency News First of its kind to take on wrong-way driving 20 Government Relations Fighting the good fight 22 Foundation News Honor the fallen ‘He always pushed me to do better’ Last call for Golf Classic and Sporting Clays sponsorships 28 Foundation & Chapter News Collaboration goes a long way 30 Councils & Committees 2017 Midyear Meeting reports 37 Chapter News