CHLA California Lodging News November/December 2021

2 M essage from the President 4 F ive Ways to Attract Talent to Your Hotel 6 R emediating a Toxic Drug Dwelling for Safe Re-Entry 9 Northern California Conference and Trade Show 12 CHLA’s Hospitality Scholarship Awards Gala 14 S tars of the Industry 20 Risks Related to Hotel Staffing Shortages and How to Address Them 22 September 2021—California Occupancy & Rate Report 23 CHLA Marketplace 32 CHLA Partners OUR MISSION CHLA is the indispensable resource for communicating and protecting the rights and interests of the California lodging industry, for providing educational training and cost-saving programs for all segments of the industry, and for supporting strategic alliances to promote the value of California tourism and travel. 9 12 14 LODGING NEWS TABLE OF CONTENTS