CHLA Lodging News May/June 2020

www.calodging.com May/June 2020 29 Go to www.calodging.com/events for more details. 10 Top Tips to Supercharge Your Instagram Wednesday, June 3, 2020 10–11am Pretty much everyone has an Instagram account these days. As a hotel operator, it’s likely you or someone on your staff has already set one up and you may even be putting photos and content into it on a regular basis. But, how do you know if what you’re doing is worth the time and effort? Instagram has emerged over the last couple years as an important part of your marketing strategy, but it takes more than just having it and posting some photos. Instagram is a great tool for interacting directly with your guests and fans, and in this 45-minute webinar, we will walk you through ten of our top tips for 2020 to help you be more confident in using this amazing platform. If all you’re doing these days is trying to get people to like your photos, you’re missing out on some serious opportunities for real engagement. Drop in on this webinar and supercharge your Instagram feed for 2020! WEBINAR Member Benefits CHLA has the resources every hotelier needs to help ensure their property is safe and in compliance with state laws and regulations. Log in to the members only section of the CHLA website to access the following benefits: ƒ Proposition 65 Sample Signage ƒ Cal/OSHA’s Musculoskeletal Injury Prevention Plan Training + Tool-Kit ƒ Human Trafficking Awareness Training ƒ Online Compliance Training Take advantage of your CHLA member benefits!