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Monthly Archive for February, 2021

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Planning for 2021? Use 2020 Lessons to Prioritize New Strategies

Feb 2, 2021

There are a number of words and phrases used throughout 2020 that we all want to forget: pivot, new normal, flexibility and change. While the words may make everyone cringe, it is important to look at the positive take-aways from our experiences in the past year. In a recent blog, Lowell Aplebaum, CEO of consulting firm Vista Cova LLC, describes...

Access to Industry Information Tops List of Association Benefits

Feb 2, 2021

Successful business owners know that information is key to growing and sustaining a business. The value of access to industry research and best practices is the most important benefit of belonging to an association according to one study. In fact, 53% of respondents listed industry information as a top 10 benefit – more than training (48%) or advocacy (45%). Association...

Legislative Activities Resume Center Stage

Feb 2, 2021

January and February mark the start of state legislative sessions throughout the country and with a few exceptions, most legislatures began meeting as planned – with some notable changes. According to the National Conference of State Legislatures, there are differences among states regarding in-person versus remote participation due to COVID-19. With advocacy a key membership benefit in most associations, the...